Top OTT Solutions [#OTTSolutions]

Top OTT Solutions [#OTTSolutions]

1 OTT Monetization
2 OTT Middleware
3 OTT Application (App)
4 OTT Content Delivery Network (CDN)
5 OTT Digital Rights Management (DRM)
6 OTT Packaging
7 OTT Digital Asset Management (DAM)

1 OTT Monetization
There are lots of OTT monetization you can select from. Your decision must depend on your budget,
business goals, and target audience, as every model has its weakness and strengths.

Pros
● Easy to grow your audience
● Low customer acquisition costs

Cons
● Interruptive for customer experience
● Needs big viewership to become lucrative

2 OTT Middleware
This OTT solution allows you to handle your video content, create customers, give support, run campaigns
and manage your products. Customers can pick from a wide collection of user interface templates to make
and design their own exceptional service.

Pros
● Allows the flow of real-time information access
● Make various kinds of network apps
● Range of application in an extensive array of software

Cons
● High development cost
● Some are not totally developed for utmost operations

3 OTT Application (App)
An OTT application provides branded streaming video content to viewers over the net using various
kinds of devices such as a tablet, smartphone, laptop as well as smart TV.

This bypasses conventional broadcast, satellite as well as a cable platform.

This OTT app is considered the way that provides live or on-demand video files to the audience. Therefore, it streams on the connected laptop, TV, tablet as well as smartphone.

The app requires to be satisfactorily branded, have fast-to-find content as well as provide a remarkable viewing experience.

OTT app development will provide your audiences with a high-end viewing experience in spite of how they like to watch.

Pros
● Helps in converting viewers into paying
● Many OTT apps development companies to choose from
● Make your content accessible

Cons
● OTT apps development cost is relatively high
● OTT app helps convert viewers into paying

4 OTT Content Delivery Network (CDN)
A Content Delivery Network (CDN) refers to a system that assists OTT content reach the
audience in the most effective way possible.

You are able to access video content on many platforms, which include cable boxes, mobile phones, web browsers, tablets, gaming consoles and many others.

Pros
● Offer video with the best possible latency
● Customize catching rules
● High quality content

Cons
● There is an issue with security

5 OTT Digital Rights Management (DRM)
DRM is a set of measures that control how digitized content can be used by buyers to secure the rights
of copyright holders.

The digital locks techniques prevent users from creating copies, lending as well as modifying secured content that might include video and a whole lot more.

Pros
● The limitations of lending or copying digitized material make a wall against piracy and secure the
rights of the copying holder.
● Prevent illegal sharing makes sure that the developers make a high profit

Cons
● Copying content is not permitted even for backup
● Can’t access the video using many devices

6 OTT Packaging
OTT packaging refers to the audio or video conversion into a format that is particularly optimized for a
given playback device.

The stream is in the suitable device format for video, audio, subtitles, DRM and a whole lot more.

Pros
● Lessens storage needs server side
● Enables for future poof cloud DVR content

7 OTT Digital Asset Management (DAM)
Digital Asset Management or DAM for short functions like a database wherein you keep a record of
digital assets.

The record saves information like format, name, as well as usage license.

Pros
● Improved media management

Top 7 OTT Solutions for your Streaming Platform: Essential Elements to Consider:
The Edinburgh Reporter

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